Welcome to Whisk Affair, a premier destination blog for authentic Indian culinary heritage since 2012; I’m Neha Mathur, and I have dedicated over a decade to the art and science of perfecting Indian cuisine. My mission is to make Indian cooking accessible and foolproof for modern home kitchens and cooks worldwide.
I was born to doctor parents in the town of Banda in UP, India. Both my parents were serving as doctors for the State Government. I’m the eldest of three sisters (my younger sisters being Twins :-)). Right from my childhood, I was fond of food and mastered the intricacies of cooking from my mom and dad.
I studied to be a dental surgeon and finished my degree in 2004.

Transitioning from a career as a Dental Surgeon to a professional Culinary Expert allowed me to apply my clinical precision to the kitchen. My recipes are made for both first-time cooks and seasoned experts, and share tried-and-tested instructions to ensure the recipe turns out best every single time.
Having lived and cooked in the diverse landscapes of North, South and West India, I possess a deep, firsthand mastery of regional flavor profiles. From the intricate spice blends of Maharashtra to the soul-warming traditions of North India and the vibrant coastal notes of South India, my work serves as a comprehensive archive of the Indian sub-continent’s culinary DNA.
Recognized as a Top 100 Digital Star by Forbes India, I am a trusted consultant for global food and beverage giants. I’ve empowered them with my recipe development and strategy development to promote the highest standards of Indian gastronomy.
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My Son, Bhavye
My son, Bhavye, is currently pursuing a degree in Computer Science and Mathematics at the University of Michigan, Ann Arbor, and represents the discerning, global palate of the next generation. His love for linguistics and music, his depth on science and technology, combined with his experience leading large projects such as Model United Nations (MUN) conferences, gives him a unique perspective on the intersection of technology, culture, and innovation. At Whisk Affair, Bhavye serves as a critical sounding board, pushing me to evolve my techniques and ensure my recipes resonate with a modern, international audience.
If you are interested, look at Bhavye’s profile here.

My Husband, Mohit
My husband, Mohit, is the strategic architect behind the operational excellence of Whisk Affair. A global leader in Digital Strategy and Transformations, he has spent his career scaling major corporations and driving innovation. While he serves as my ‘Chief Tasting Officer,’ ensuring every flavor profile meets the highest standard, his professional expertise is what allows Whisk Affair to remain a cutting-edge digital platform with the best user experience. Together, we balance the heritage of Indian cooking with the precision of modern technology.
Read more about Mohit here.

The Birth of Whisk Affair
In 2012, I made the strategic decision to transition my culinary craft into a professional venture. What began as a rigorous exploration of regional flavors evolved into Whisk Affair – a platform built on the pillars of authenticity, technical precision, and culinary education. Today, I treat every recipe as a masterclass, ensuring my readers don’t just follow instructions, but actually master the mechanics of chef-grade Indian cuisine.

Whisk Affair’s recipes let you stand out from the crowd, always, and let you not just taste food, but make an experience out of it!
Fall in love with your own cooking, use the best ingredients you believe in, and bring that awesome taste.
Right from childhood, I picked up on intricacies of cooking from my mom and dad, my lunch boxes in school were the most sought after. In search for my love for the food, I decided to give up my career in dentistry and get into recipes. I have loved every moment of the journey so far. I love my cooking appliances, tools, camera, cherish being a food enthusiast and love to share my expertise on Indian cuisine with my readers.
Neha Mathur
Beyond Whisk Affair
Beyond food, I’m an avid traveler and love exploring around and trying the local cuisines; a caring wife & mom, and a loving host. I love to decorate my home and collect props for my recipe pictures.
I believe in the adage “pleasure in a job brings perfection in work,” and keeping my work organized gives me a lot of pleasure. I’m a fan of making lists of to-dos, which also helps me prioritize and complete my work on time.”
Over the course of the last few years, I’ve served as a Culinary Consultant and Brand Strategist with the leading global names in the F&B industry. I’ve served on the Panel of Saffola Fit Foodie, worked with start-ups like Eat Fresh & Swiggy, India Food Network, and published cookbooks for Prestige appliances.
I work with several food and beverage brands, developing new recipes for them and empowering them to launch and promote new products and ingredients. Some of the key brands that I’ve worked with include Nestle, Kissan, Saffola (Marico), India Gate Rice, Sunfeast, Swiggy, Brooke Bond Red Label, Modicare, GoelD, Hamilton Beach, MTR, Big Bazaar, Betty Crocker, B Natural, India Food Network, Bonne Maman, Cavit Wines, Big Basket, Big Marble Farms Canada, and many more.
Right now, I live in Bentonville, Arkansas, USA, with my husband Mohit and my dog Oreo.
Neha in the Media
I am honored to be regularly recognized by the global and national media outlets for my contributions to the culinary world. These features reflect my commitment to preserving and innovating Indian gastronomy.
- Forbes featured Neha in India’s top 100 Digital Stars
- Neha’s recipes were included by Tribune newspaper
- Neha’s recipe is included in Indian Express Indulge magazine
- Neha was interviewed by Google Web Creators Interview. Also see the video interview
- Festival recipes by Neha, published by the free press journal
- Neha Mathur as a guest speaker at Beehive Startup Workspace meet up – Read more here…
- Your Story carried an interview with Neha Mathur – Read more here…
- Yahoo featured Neha for 3 Indian women who have created personal brand – Read more here…
- FranchiseIndia featured an article by Neha Mathur – Read more here…
- Elle Decor featured Neha’s recipe – Read more here…
- Bangalore Insider featured an interview with Neha Mathur – Read more here…
- Startup Success Stories carried an interview with Neha Mathur – Read more here…
- CouponHippo featured Neha Mathur’s Indian food cooking tips – Read more here…
- iDiva featured Neha’s Recipe – Read more here…
- Taste of Home featured Neha’s recipe – Read more here…
- Bloomberg Quint quotes Neha Mathur – Read more here…
- @Whiskaffair featured on NDTV Food’ s list of 10 Food Instagram accounts you will love – Read more here…
- Inspiring women by BlueStone. – Read more here…
- Onion Crisis: Now Cook Superb Indian Food Without Onions! – NDTV Food – Read more here…
- Interview by BlogAdda.com – Read more here…
- Neha Mathur featured in New Indian Express – Read more here…
- Neha Mathur featured in Indulge – Read more here…
- Featured in Live Mint as a part of first Meal Boat team – Read more here..
- Neha Mathur interviewed by Sulekha USA – Read more here…
- Medium covered an interview with Neha
- Neha Mathur featured in Salt e-magazine (Page 14) – Read more here…
- Neha Mathur featured in Indulge – Read more here…
- Neha Mathur featured in the Sunday Tribune – Read more here…
- Neha Mathur was invited as a Panel member by Lonely Planet – Read more here…
Find more media mentions here.
Help me reach more people like you
It is amazing for me to continue this journey along with people like you and fulfill my vision of empowering people to experience food. If you have any questions or want to connect with me, just drop me a note at neha@whiskaffair.com.
If you love a recipe or are trying an alternate way, let me know by leaving a comment on the recipe. Help me reach more people like you who are interested in experiencing food by sharing my recipes on your social media posts.
Subscribe to my emails so you get notified of the latest updates, and meanwhile, check out all my recipes through the recipe index.
Also, follow me on Instagram, Facebook and Pinterest, and let us enjoy this journey together.
